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NEWS & KNOWLEDGE - MARKETING BEST PRACTICE
Interesting things about the packaging industry and NOA
A New Year often means having a fresh look at what your business is doing and where there is room for improvement.
Watch a video on the subject of 100 interesting facts about fibre-based packaging
What do NOA do?
At NOA, while we’re going about our business of conducting packaging industry research to pinpoint packaging market trends, we’re hearing the phrase ‘treacle pudding’ a lot. Why? Because 2018 is being described by many we deal with across Europe as a ‘treacle pudding year’. The analogy is obvious – things are sticky underfoot, dragging along, getting bogged down. What with Brexit, uncertainty in Syria, and frosty (to say the least) relations between the West and Russia, good news is hard to find.