Rubbish Bins of the World: Rome Edition
We have a habit of turning every shopping trip into a little bit of market research, studying packaging formats, materials, labelling and consumer messaging as we wander the aisles.
We have a habit of turning every shopping trip into a little bit of market research, studying packaging formats, materials, labelling and consumer messaging as we wander the aisles.
The start of 2026 was shaping up to be a rosy one for the paper packaging sector. Across the board – pardon the pun – manufacturers and converters were reporting that demand was up for both corrugated and folded cartons.
With cost now the biggest driver for many retailers and brand owners in Europe, has the environment taken a back seat?
In the fast-paced and ever-evolving world of packaging, staying informed and ahead of industry trends is more important than ever.
Sustainability is a moving target, constantly redirected by the competing interests of stakeholders and various global influences.
Achieving sustainability is anything but a straightforward journey; progress continues to go through many twists and turns, as it reacts towards different stakeholders and different influences.