News & Knowledge

Interesting things about the packaging industry, retailing dynamics, consumer trends and NOA’s insight

Being scared, but doing it anyway!

Appearing on a national shopping channel, viewed by thousands of people and talking expertly about hedgehog homes was not on the bucket list of “must do’s” for NOA’s MD Neil Osment. In fact, it seemed so far out of his comfort zone as to be little more than a spec on the horizon.

But by employing some of the coaching techniques he uses with NOA clients, Neil got through the experience and learnt a fair few things along the way.

In this article he writes about what he learned, and how his experience can be applied to packaging businesses across the globe.

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Projected global growth of the corrugated market is equivalent to the size of the U.S. corrugated market today

Global corrugated demand has grown at an average of 3.3% per annum from 200 billion square meters (bsm) in 2011 to reach almost 236 bsm in 2016. Future growth is forecast to average 3.0% for the next five years, resulting in a global market of 273 bsm by 2021. Find out more of the highlights from our research here.

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