News & Knowledge
Interesting things about the packaging industry, retailing dynamics, consumer trends and NOA’s insight
There’s much more to US customer service than “have a nice day”
During a recent trip to America, NOA’s managing director Neil Osment was struck by the truly excellent customer service he was treated to. Here, he writes about his experience and what the packaging industry can learn from our friends across the pond.
What the future holds for the paper packaging industry
Planning for future demand is vital for any industry and paper packaging is no exception. So the team here at NOA – using our expertise in packaging market research – have been doing some crystal ball gazing and here is what we have found.
GDPR: storm in a teacup or wind of change?
If you run a business and haven’t yet heard of GDPR we can only suppose you’ve been away, asleep or totally off the radar. Because it seems that every other conversation people are having in the business world – at least across Europe – is all about GDPR. Here are some of the reactions…
A treacle pudding year? How to avoid getting stuck
At NOA, while we’re going about our business of conducting packaging industry research to pinpoint packaging market trends, we’re hearing the phrase ‘treacle pudding’ a lot. Why? Because 2018 is being described by many we deal with across Europe as a ‘treacle pudding year’. The analogy is obvious – things are sticky underfoot, dragging along, getting bogged down. What with Brexit, uncertainty in Syria, and frosty (to say the least) relations between the West and Russia, good news is hard to find.
So you think you know your clients
In an ideal world your loyal clients would never dream of going to a competitor, but if and when a customer goes elsewhere, do you know why? Do you assume you’ve been undercut by a competitor? If you’d known them a little better, could you have prevented them defecting?