Make your email signature GREEN

Because ‘paper doesnt grow on trees’!

How many people do you send and receive business emails from each day, do you think ? Here are some astonishing 2019 statistics to mull over:

• How many people use email?      Approximately 3.7 billion (Source: The Radicati Group)
• How many emails are sent out per day?      293.6 billion (Source: Statista)
• How many business emails are received and sent out per day?      124.5 billion (Source: Campaign Monitor)
• The average office worker receives:     120 emails every day (Source: Campaign Monitor)
• The average office worker sends out     40 work-related emails and receives     90 each day (Source: Templafy)

Clever marketeers understand that the footer of your email is an amazing communication/marketing tool – and what better place to promote your “green” initiatives?  From the traditional “Dont Print: Please consider the environment before printing this email” to the slightly more light-hearted “Trees have feelings too, please don’t print this!”  You could share your favourite eco-friendly charity (remember to include a url link) or pop an eco-friendly quote or tip of your own on there.  Remember to keep things fresh by updating your footer regularly – try promoting the latest office sustainability event – like your tree planting!