PPWR: Reuse vs recycling: who might the winners be?

In September, the European Parliament was due to vote on the new Packaging & Packaging Waste Regulation. But this can has been kicked down the road and now the vote won’t happen until this month. In the meantime, the tug-of-war between those calling for reuse (the politicians) and those largely favouring recycling (the packaging producers) continues. Is this Dallas versus Dynasty? Neil Osment, Managing Director of paper packaging industry analysts NOA tries to answer the question.